About the Project
Isima, a product specialising in data platform architecture, pipeline optimisation, and advanced analytics, struggled with establishing a memorable brand presence and easy communication of their services with users.
What we did
Design
Development
The Challenge
The initial website lacked clarity and accessibility, hindering communication with the intended audience due to complex product descriptions and CTAs. Additionally, the design lacked a clear information structure leading to difficulty in understanding their sophisticated services.
Our vision was to transform ISIMA into a memorable brand experience and enhance its visibility on the digital landscape.
Here's how we got there!
A Clearly Communicative and
Compelling Homepage
We ideated graphic visuals for every critical feature & section, vital to ISIMA's business operations. Using a blend of static and dynamic elements, we simplified all complex information across the homepage and other important pages.
We made complex infographics
simpler and easy to consume.
Streamlined UI design for improved
user experience
Emphasised clear, concise content for clarity along with access points for more detailed information as part of a better communication strategy.
An Original Concept for a Product Page
We featured a dynamic mountain illustration to convey the various pricing tiers offered by Isima. Additionally, a Floating Widget was added to retain critical information during scrolling.
